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Helium 10's 2026 Price Hike: What Changed
In 2026, Helium 10 made a big change that pushed many Amazon sellers to look for a free alternative to Helium 10. The company cancelled its low-cost Starter plan, making Platinum — at $129/month (or $99/month billed annually) — the new entry-level tier. The top Diamond plan jumped to $359/month ($279/year).
The move was not well received. Helium 10's Trustpilot rating fell from 3.2 to 2.7/5 as sellers complained about the rising cost of what used to be an affordable toolset. For a small or side-hustle seller, $1,500+ a year for Amazon software is a serious line item — and often the first place to cut.
Why Sellers Are Looking for a Cheaper Alternative
Helium 10 bundles product research, keyword tracking, listing optimization, and PPC automation into one suite. But most sellers don't use all of it. A common pattern is: a seller pays for Platinum mainly for the FBA calculator and profit analysis, then uses a handful of other features occasionally.
When the price doubles and the Starter plan disappears, the math stops working. That's the exact moment to ask: which features do I actually need, and can I get them free?
The Best Free Alternative: Ylishi Tools
ylishi.tools is a collection of free, no-signup Amazon seller tools built by an 8-year Amazon seller who needed accurate numbers without the SaaS price tag. There are no daily limits, no credit card, no account — you open the page and start calculating.
Free Amazon FBA Calculator (the H10 profit-calc replacement)
The free Amazon FBA Fee Calculator computes referral fees, FBA fulfillment fees, monthly storage, long-term storage, inbound placement fees, and returns reserve — then shows your net profit and ROI per unit. Critically, it includes the 2026 rates, the 3.5% fuel & inflation surcharge, and holiday peak fee projections. These are exactly the costs Helium 10's free calculator (limited to 2 calculations/month) and Jungle Scout's simplified free version ignore.
Other free tools in the suite
- Amazon Fee Calculator 2026 — quick fee breakdown by category.
- Free PPC Automation — bid optimization and keyword harvesting to replace H10's PPC features.
- Listing Optimization — title analysis, keyword density, and A+ content preview.
- Product Research, Temu/TikTok calculators, and cross-platform fee comparisons for sellers expanding beyond Amazon.
Cost Comparison: Helium 10 vs Free
| Feature | Helium 10 (Platinum) | Ylishi Tools (Free) |
|---|---|---|
| Monthly price | $129 (annual $99/mo) | $0 |
| FBA / profit calculator | Limited free, full in paid | Unlimited |
| Signup / credit card | Required | None |
| 2026 rates + fuel surcharge | Included (paid) | Included |
| Inbound placement fees | Included | Included |
| Daily calculation limit | 2 on free tier | None |
What You Actually Give Up Going Free
To be honest, going free isn't zero-tradeoff. You give up Helium 10's large product/keyword databases and its full PPC automation — those are genuinely hard to replicate entirely free. But for the core job of most sellers — knowing your real profit per unit — a free FBA calculator that captures every fee is often all you need. And for PPC, ylishi.tools' free PPC tools cover the everyday essentials.
Strategy: use free calculators for daily profit math, and only pay for a SaaS suite if and when you need its database depth. That's a far cheaper path than paying $129/month to use 20% of the features.
Try the Free FBA Calculator — No Signup, No Limits
Calculate your real profit including every 2026 fee. Free forever.
Open Free FBA Calculator →FAQ
Is there a free alternative to Helium 10?
Yes. ylishi.tools offers a free Amazon FBA fee and profit calculator with no signup, no credit card, and unlimited calculations.
Why did Helium 10 raise its prices in 2026?
Helium 10 dropped its Starter plan, making Platinum ($129/month) the entry tier and raising Diamond to $359/month. Its Trustpilot rating fell to 2.7/5 amid seller backlash.
Is the free Ylishi FBA calculator really free?
Yes — completely free with no daily limits, no account, and no credit card, running entirely in your browser with 2026 rates.