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Helium 10 Xray Chrome Extension 2026: Free Product Research Guide

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✍️ Yuwen Chen ✓ Verified Amazon Seller Expert·Published: ·Updated: ·About the Author
📅 Updated September 2026 — Fact-checked against the latest Amazon fee changes and seller policy updates

Published 2026-08-12 · Updated for 2026 Amazon Fee Changes

What Is the Helium 10 Chrome Extension and Xray?

The Helium 10 Chrome extension is a powerful tool for Amazon sellers. It includes the Xray tool, which provides detailed product data directly on Amazon search pages, Best Seller pages, and product detail pages. With Xray, you can see estimated monthly revenue, review count, Best Seller Rank (BSR), and price for each product.

Xray also offers features like Related Keywords, Niche Insight, and Success Score. These help you identify high-potential products and long-tail keywords for your listings.

How to Install the Helium 10 Extension and Set Up Success Score

Step 1: Visit the Chrome Web Store and search for Helium 10. Install the extension.

Step 2: Open the extension and log in with your Helium 10 account.

Step 3: Navigate to the settings and configure your Success Score. You can set minimum revenue and review count thresholds to filter products.

Step 4: Once set, the top 10 products that meet your criteria will be displayed in the top right corner of the Xray panel.

How to Read Xray on an Amazon Search Page

When you open Xray on an Amazon search page, a table will pop up showing key metrics for each product. These include estimated monthly revenue, review count, BSR, and price.

Use the Niche Insight feature to get feedback on demand and competition for products that meet your Success Score. The Related Keywords section shows auto-complete suggestions and their search volume, along with historical trends.

These insights help you make informed decisions about which products to focus on for your Amazon store.

How to Filter and Shortlist Products with Xray

Xray allows you to filter results by price, estimated monthly revenue, and review count. You can also customize columns by dragging and dropping them to your preference.

Step 1: Select the ASINs of products you're interested in.

Step 2: Click the 'Run keyword search' button to import these ASINs into Cerebro for reverse ASIN keyword research.

This feature is especially useful for finding related keywords and understanding what customers are searching for.

Free Plan Limits and When to Upgrade

The free plan for Helium 10 Xray allows approximately 50 searches per month. Black Box free plan offers about 5 searches per month, and Magnet free plan allows around 2 searches per day.

Pricing note (updated April 2026): Helium 10 discontinued its Starter plan. Current tiers: Platinum $129/month ($99 annual) and Diamond $359/month ($279 annual), plus a limited free plan. Confirm on the helium10.com pricing page.

Prices change frequently; check helium10.com for the latest.

Free Alternatives: Use ylishi.tools to Complete the Math

After identifying products with Helium 10 Xray, you can use free tools from ylishi.tools to calculate profit and costs.

Use the FBA Profit Calculator to determine landed cost and profit margins. The Amazon Keyword Tool helps with keyword research. You can also use FBA tools and the Tariff Calculator for import costs.

These tools are free and do not require a subscription. You can also cross-check your Xray estimates using Amazon Seller Central's search term reports for more accurate data.

Free Amazon Keyword Research

Free to use. No registration required. Updated for 2026 rates.

Free Amazon Keyword Research →

📊 Data Sources

Data sources: The official Amazon US fee schedule (Amazon Seller Central), the Amazon Logistics (FBA) fee rate pages, and public reporting.

Disclaimer: This information is for reference only; the actual fees charged in Amazon Seller Central govern. ylishi.tools is a free tools site and does not provide financial advice.

📚 Related Guides

Frequently Asked Questions

What is the Helium 10 Chrome extension?
The Helium 10 Chrome extension is a browser tool that enhances Amazon browsing with data insights like estimated revenue, review count, and BSR.
How do I install the Helium 10 Xray tool?
You can install the Helium 10 Chrome extension from the Chrome Web Store and log in with your Helium 10 account to start using Xray.
Can I use Helium 10 Xray for free?
Yes, Helium 10 offers free plans with limited usage. The free plan allows about 50 Xray searches per month.
What is the Success Score in Helium 10 Xray?
Success Score is a metric that helps filter products based on your set criteria for minimum revenue and review count.
How can I calculate profit after using Helium 10 Xray?
You can use free tools from ylishi.tools to calculate FBA profit, landed cost, and tariff costs after identifying products with Xray.

See our fee cards & rate comparison boards on Pinterest.

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